Yolo Townhouse Vip Launch Party
Newcastle City Centre’s newest bar and eatery hosted a glittering VIP Launch event to celebrate its arrival on High Bridge Street.
Guests arrived to a Champagne reception and had the chance to win a £500 bottle for themselves, as each invitation for the exclusive evening contained a key which could have unlocked the bubbly prize.
Canapes were served throughout the night and guests were entertained by a DJ on the ground floor (yolo Main Bar) and acoustic act on the first floor (The Parlour). The bar’s second floor roof terrace was also open for those looking to catch the last of the sunshine before nightfall, complete with heaters and its own undercover bar.
Now open to the general public, yolo Townhouse can be found at 14 High Bridge Street and is open seven days a week from 8am to 2am. Everything from morning coffees and breakfast/brunch, to lunch, dinner and casual cocktails are served across three floors.
Mike and the team have provided us with a great platform to talk about our business and successes – putting us in front of a great B2B audience. Our presence in Northern Insight has no doubt helped us build our brand and reputation across the region and we look forward to continuing to be a part of the magazine and its new website.
Northern Insight is a key publication within the North East media scene. Featuring regional thought leaders speaking about the opportunities and challenges facing the business community, it’s no surprise the magazine boasts a strong readership across the region that includes senior management and decision makers. Mike and his team are professionals who engage regularly and continuously look for ways to innovate and provide value. They’re a pleasure to work with.
Encompassing a vibrant range of news features, professional opinions and social photographs, Northern Insight really showcases what an exciting place the North East is to both work and live. Being a commercial director, the information presented is of pertinent interest and the magazine really is a staple read for any aspiring businessman/woman wishing to keep their finger on the pulse in such an ever-changing region. This therefore naturally creates the ideal medium for any firm wishing to improve their public image. As a permanent fixture in the North East’s media landscape for over 20 years, Managing Director, Mike Grahamslaw is an experienced, dynamic and diligent operator who is always a pleasure to do business with.
I have known Mike Grahamslaw since his embryo entry into the world of magazine publishing at North East Times proceeding through the various stages of his eminent career. I was pleased to write a monthly column for him in Accent for many years and was delighted to accept his invitation to contribute a monthly Comment column in Northern Insight when he established it. N I is very highly regarded as an excellent business magazine and is at the top of the game.
It is always a great pleasure to work with Mike. He encourages freedom in the columns and ensures there is time allowed for the page to be set up in good time for publication.
Mike is greatly respected in the business and professional world in the north east. This is not only for his wide knowledge and experience of the area and how to promote and encourage development but also for the courteous and responsible way he manages his high quality magazine, for the benefit of all with whom he does business – and always with a smile and a sense of humour.
We have been working with Mike and the team for over two years and will continue for many years to come. The team at Northern Insight are extremely professional, Mike is always very helpful with regard to our monthly column, he allows us to write editorial add extra adverts plus includes any social events, fantastic value for money! it is rare to find a media publisher that is flexible and truly understands your business needs.
I’m always looking for new and varied ways to promote my clients. The exposure my clients get in Northern Insight Magazine is fantastic. Not only do they appear in a high-quality glossy magazine but they are also featured online in the e-version. Being featured is always a talking point and a great way to raise any businesses profile.
Mike and I go back a long way – I was Editor of Northern Executive, a quarterly engineering magazine and he was working for North East Times when we first met way back in the mid 90’s. – we were both NUFC, rugby and real ale fans, Geordies who believed in straight talk and I liked him straight away.
New agencies and new media have sprung up in this digital age but we have the advantage of experience of the pre-digital era when marketing and publishing were very different and relied on honesty and transparency with contacts, and skill and effort at work.
The technology may have changed but those values haven’t, which is maybe why we’re both still in the business when others have come and gone…
Prosper are delighted to have been involved with Northern Insight since its inception and have generated business growth and brand awareness as a result of advertising in the publication. The magazine is the best quality Business publication in the North East which is not surprising as Mike Grahamslaw the driving force behind it is the top magazine proprietor in the North East be some distance. Northern Insight has taken the local magazine market by storm with the quality of production, depth of content with a local bias and expert business opinion surpassing all past and current media alternatives. We will continue to use the title as it fits perfectly with our own ambitions for growth underpinned by quality and a value for money service.
Our recent visually stunning double page spread perhaps exemplifies what his team at Northern Insight are working to achieve. By combining striking, contemporary design with informative and insightful editorial features, Northern Insight provides the perfect canvas on which to project your company’s credentials. A fantastic addition to the North-East’s publishing scene.”
I have known Managing Director, Mike Grahamslaw for many years now and have featured regularly in his recent venture Northern Insight. During this period he has unfailingly demonstrated a unique set of attributes which always makes him a pleasure to do business with. Firstly, Mike displays an extraordinary array of customer service skills by dealing with all calls with enthusiasm, efficiency and professionalism alongside going above and beyond the call of duty in order to ensure his clients are happy. This is, in my opinion, a rare quality found in society today. In addition to this, Mike exhibits courtesy, politeness and extreme confidence when dealing with any matter. He possesses high levels of integrity and empathy and has unquestionably treated me with total respect during my dealings with him which is incredibly endearing quality. He strives hard to meet deadlines and by nature is an exceptionally trustworthy and sincere person. An inherently nice guy who deserves to succeed in business.
At MetroMail we use Northern Insight as a great platform to advertise our events and services across the North East.
We have a great relationship with the magazine and look forward to receiving each of the editions and staying up to day with what other local businesses are getting up to.
We are increasing our activity throughout 2019 to complement our multi-channel campaigns, using a mixture of direct mail, social media, telemarketing and events to promote MetroMail as one of the UK’s largest mailing houses.
I have known Mike for more than 10 years, initially through his involvement with North East Times and latterly with his exciting new venture Northern Insight.
Mike certainly has the measure and respect of the North East business community which he has been part of and served so admirably over many years. His new venture provides an exciting and fresh approach to the business community.
I wish Mike all the best for his future prospects with Northern Insight and I am sure with his innovative and creative flair he will make it an great success. Mike’s enthusiasm and ability to develop long lasting relationships will drive the publication on from strength to strength and I am delighted to support him in whatever capacity I can.
We have worked closely with Mike Grahamslaw and the team at Northern Insight since the publication was launched. We have always found Mike very easy to deal with and helpful to us. I had known Mike for some time before the start of Northern Insight and value our relationship. We see Northern Insight as a key publication for the North East business community.
I’ve enjoyed a fabulous working partnership with Mike Grahamslaw over 30 years and very much value his integrity ,professionalism and care.
Northern Insight represents all that Mike does well highlighting our properties for sale and to let.
We have used this magazine to launch exciting New Homes sites throughout the region with great success.
The magazine provides a bumper read of all that the region represents in an informed bright and positive manner
I look forward to showcasing all that Sanderson Young does with Northern Insight for many years to come
I have worked closely with Mike Grahamslaw for over 15 years and with Northern Insight since day 1 back in 2015. The reason for this is simple. Mike’s magazine is definitely one of the go to business publications in the region, and the magazine continues to go from strength to strength. I would not hesitate to recommend Northern Insight as a platform to get your business out into the region and look forward to working with Mike and his team going forward.
I have worked with Michael and the team at Northern Insight for a number of years now. They are a delight to work with, helpful, flexible and reliable. Michael is an excellent Account Manager. It has been great to see the publication grow over this time too. We are happy to be working with Northern Insight again this year.
JAM Marketing has worked with Northern Insight and its subsidiary publications for over 25 years now, on behalf of many of our clients, past and present, as well as ourselves. Put simply, if it didn’t work, we wouldn’t recommend our clients advertise in them. Working with Mike Grahamslaw and his team is, and always has been, a pleasure. They are professional, easy to talk to and nothing is too much trouble for them. We will continue to work with Northern Insight for the foreseeable future and never have any problems recommending their services.
I have worked with Northern Insight for the last couple of years and have found Mike extremely helpful and easy to deal with. Nothing is a problem and Mike and his team will try and help whenever they can. Northern Insight covered the appointment of Douglas Montgomerie, as well as other events we have held as well as running topical advertorials for us, which we have been pleased with. Mike appreciates the power of connections and networks in the North East and is happy to help forge relationships where he can
We have advertised in Northern Insight magazine since its inception and it now plays a huge part in our media strategy, helping us to reinforce our brand presence in the North East Business Community. We love the quality of the magazine and find the rates to be of good value. We highly value our relationship Northern Insight Magazine – they are a lovely team to work with!
As the Commercial Branch of the Newcastle Falcons we have always found Northern Insight to be a great source of content, and an insightful look into a business community which is constantly changing and evolving. Mike is always a pleasure to deal with for us and his experience in helping to increase the profile of the club has been invaluable. His features really highlight what a great place the North East is to live and work and we’d recommend anyone looking to promote their brand and keep their business up to date within the business community should get involved.
I have worked with Mike and his magazine titles over a period of more than 20 years. He always goes out of his way to ensure that my needs and my clients needs are met. He does all he can to offer value for money and is the consummate professional turning out quality publications every month. I am delighted to be associated with him and to write for the magazine on a regular basis.
I’ve had the pleasure of working with Mike Grahamslaw and his publications since we first launched MHW in 2000. We’ve developed a strong professional and personal relationship.
Mike’s that rare media publisher who isn’t all about himself and the money. He wants a deal but one that is mutually beneficial to you and your clients. He’s flexible enough to work within most budgets.
Mike and Northern Insight are great advocates for the North East regional business and leisure sectors.