Sunderland Business Brings Home Gold Gong From Prestigious National Awards

Issue 35

Local company, Geo Journey, based in Sunderland, Tyne and Wear have recently won a Gold Award in the MadeForMums Award 2018 by their members and judges who put the products under the test to announce the very best in products and services.

Industry experts, real mums, dads and their children, along with celebrity parents including Ferne Mcann and Cara De La Hoyd joined the MFM judging team to scrutinise all the shortlisted products, whilst at home-testers shared their experiences using the products in daily life.

There were three awards available in the category, bronze, silver and gold, with Geo Journey scooping the gold award from Bookabees and Mini Bakers Club by BKD.

Geo Journey aims to inspire children to learn about the world in the most interesting and creative ways. It provides a subscription box which is unique and educational which aims to teach children about different countries, starting with an explorer kit and following monthly with fun packages and post including letters, photos and cool souvenirs from company mascots Geo and Atlas.

The company, which started trading in March 2017, have seen their business grow over the last 12 months, with interest for their products from learning institutions, parents, grandparents, guardians and parenting groups to name a few. MadeForMums is the largest parenting review website of its kind with a huge 12 million-page views each month. Geo Journey’s Co-owner, Christina Armstrong, said “We are absolutely overwhelmed that we won the gold award in this category. We were up against some huge competition, and to see us win is a great sense of achievement. We’re really excited about the future.”

Her sister and business partner Fiona commented “Huge brands, some of which have recently had large investments had entered the awards so to see little old us win gold is amazing and we couldn’t be more proud!

“One of the testers actually contacted us personally to order the whole subscription for her children so we knew she must have liked it.”

All finalists are also automatically shortlisted for the NEW Editor’s Choice Award and given individual judging feedback on their entered product. Gold Winners will further receive showcase editorial coverage on MadeForMums, a click-to-buy link on the MadeForMums website, and major social media promotion.

Geo Journey is actively seeking investment to take the business to the next level. The Made for Mums Awards should provide a solid platform on which to grow the brand further.

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